Archiv für March, 2007

Two interesting articles - mobile widgets and NFC meets BT

Thursday, March 29th, 2007

About mobile widgets (again) - on Oritz’s Mobility Blog

One of the next “battlefronts” for mobile application vendors will be the idle (standby) screen - who gets to deploy to it, and the user experience.

It will be a “nasty” battle between application providers, network operators, maybe even handset manufacturers; all realizing the importance and potential of owning that little space on the handset, and all fighting hard for that special place on the handset; which is special because there is only one of those, and only one idle-mode application active at a time

And NFC pairs BT devices at TOUCH Blog

Bluetooth has historically lacked a compelling ‘user-experience’, with passcodes and security getting in the way of adept interactions. It’s interesting here to see how NFC is being introduced as the ‘user-experience’ component of Bluetooth, and how compelling it seems for these relatively mundane interactions.

Twitter und Jaiku - “Permanente Ego-Produktion”

Friday, March 23rd, 2007

Nach www.jaiku.com ist Twitter der zweite Anbieter, der mit der selben abgewandelten Blogidee für Aufmerksamkeit sorgt.

Der folgende Artikel auf futurezone.orf.at ist nur einer von vielen derzeit:

Hype-Alarm: Das Social-Networking-Service Twitter gilt als das nächste große Ding. Was aber macht den Reiz eines Dienstes aus, der vorwiegend zum Austausch von Banalitäten genutzt wird? ORF.at hat sich in der Branche umgehört.

(more…)

NOKIA Ad Service

Tuesday, March 6th, 2007

The Nokia ad service provides a very interesting alternative to third parties because it is an Off portal initiative across all Nokia handsets globally.

This truly changes the game from an advertiser perspective because:

a) They deal with one entity(Nokia)

b) They potentially access ALL Nokia devices ACROSS operators globally

c) They can target the customer base because the Web/Mobile gateways are run by Nokia (off portal)

From a third party advertiser perspective, working with a company like Nokia would be far more preferable than working with the many Operators globally and not getting anywhere.

http://opengardensblog.futuretext.com/